December 1, 2023

Amazon will stream its first-ever NFL Black Friday soccer recreation on Prime Video on November 24, and the corporate is promising a present to have fun “soccer, household, meals, music, and buying.” Everybody with a free Amazon account will be capable of watch, however get able to see shoppable advertisements throughout the present.

“All through the livestream, Black Friday Soccer viewers can be introduced with particular alternatives to buy particular offers and restricted amount product drops from manufacturers like TCL, Dyson, LEGO, and Nintendo and entry all Amazon’s Black Friday offers from the consolation of their lounge. Make sure you preserve an eye fixed out for thrilling offers showing on the display screen as you watch, with new offers out there every quarter throughout the recreation, in addition to earlier than kickoff and after the sport ends,” the corporate stated as we speak.

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Again in 2021, Amazon struck an 11-year settlement with the NFL to stream Thursday Night time Soccer on Prime Video within the US. The present consists of 16 regular-season video games and one preseason recreation per 12 months. In September 2022, Amazon claimed that its first unique TNF recreation had a mean 15.3 million viewers, which represented “extra viewers than another program on broadcast or cable Thursday evening.”

Black Friday is unquestionably an enormous second for Amazon, and these shoppable advertisements throughout this week’s NFL Black Friday Recreation are a giant alternative for Amazon to extend its gross sales. Talking with The Wall Road Journal, Mike Hopkins, senior vp of Prime Video, emphasised that there can be unique offers “you’ll have to be watching to learn about.”

Amazon’s Black Friday Recreation festivities will kick off at 1:30 PM EST with a pregame present, and the sport that may kick off at 3 PM can be adopted by an Amazon Music Reside (AML) particular live performance that includes Garth Brooks. The ad-supported occasion can be streamed within the Prime Video app, Amazon’s web site, and Twitch.

Whereas Amazon can be experimenting with shoppable advertisements for this first-ever NFL Black Friday recreation, video advertisements are additionally coming to Prime Video in early 2024. Amazon Prime subscribers might want to pay an additional $2.99/month to get an ad-free expertise on the video platform.